The movie industry across India took a very bad hit and is one of the highly impacted industries by the COVID-19 pandemic. The COVID-19 virus has forced multiple countries to enforce strict lockdowns and India is no exception, with the central government declaring a lockdown on March 24th which is still ongoing. Even before the lockdown was announced, Theaters, malls and sports events were asked to shut down as they are high areas because of large gatherings of population.
Now, with no clarity or respite in sight, it is unsure as to when movie theaters will be allowed to open in the future. Young and National Award Winning director Nag Ashwin of Mahanati fame came up with a unique idea that theaters can use to entice customers to come back and watch movies. Nag Ashwin revealed that theaters can consider serving alcoholic beverages like how theaters in the West do and also said that this was an idea he discussed with Daggubati Suresh and Rana.
Once In a talk with suresh babu garu and rana, it came up what if theaters get license to serve beer/breezer/wine, like in other countries..could it increase footfalls…could it save the theater business (which does need saving)…wat do you think? Good idea, bad idea?
— Nag Ashwin (@nagashwin7) May 15, 2020
ALSO READ: Prabhas 21: This Nag Ashwin directorial Pushed To 2022?
Soon after posting the tweet, a lot of people disagreed with the idea saying it would be a nuisance to other movie goers. Nag Ashwin agreed to it and said that the idea need not be implemented in all theaters but only in select ones. However he goes on to say that it is just an idea and not a solution to how theaters can earn back their customers. Nag Ashwin ends his post by asking the public to offer their own solutions as well.
So true…it will keep the family audience away…can be an option at few multiplexes maybe, but not a solution…wat do u think theaters need to do to get ppl back? to increase audience…will you come back as soon as theaters open or wait & watch for a few weeks before going?
— Nag Ashwin (@nagashwin7) May 15, 2020
Nag Ashwin’s next venture is a movie where he will be directing the powerhouse, Prabhas for Prabhas21 and a web series which would be produced by Rana Daggubati. Let us know what you think of Nag Ashwin’s thoughts and ideas for the reopening of theaters.
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