The makers of The Paradise have unveiled a striking new concept ahead of the film’s theatrical release. Moving away from the familiar “three dragons,” the latest update welcomes audiences to the era of the “three crows,” accompanied by a fiery message about the trio working tirelessly for the film.
The three crows represent Nani, Anirudh Ravichander and director Srikanth Odela, bringing them together in a single visual. The unusual imagery immediately stands out from the conventional promotional material and adds an element of mystery to the campaign.
The choice of crows also fits the film’s already established visual identity. The Paradise has been presented as a gritty and intense world, and the latest artwork continues that visual language without revealing another character, plot point or new footage. It instead gives audiences something to decode while keeping the focus on the creative combination behind the project.
The update arrives at an important stage in the film’s promotions, with The Paradise getting closer to its theatrical release. Nani and Srikanth Odela are collaborating once again after Dasara, while Anirudh’s music adds another major component to the film’s presentation.
The Paradise is scheduled to arrive in cinemas worldwide on September 24, 2026. With the makers now introducing the “three crows,” the latest update adds a distinctive identity to the film’s promotional campaign as the release date approaches.